Awesome Content Development Tools for Creating & Editing Powerful Posts

Content Creation
Kate is our master copywriter and content expert here at IcebergBuilder. Her expertise in sales-optimised content marketing and linguistics allows to dive into the depths of the power of language in advertising.

Content creation is fun but not at all easy. That’s why the IcebergBuilder team decided to produce a list of the best content development tools, resources, and insights for any writer or editor. Find a professional online tool for every step of your writing or editing process, including the search for keyword ideas, spelling and grammar checks, and creating professional-looking image or video contents for any niche. Our guide will help you easily create engaging, high-quality works free of errors or plagiarism and full of valuable information and great graphics.

Grammar Checking

Probably the most popular grammar-checking tool, Grammarly, has both free and paid versions. The paid version offers far more than spelling or punctuation analysis and helps you write clear and engaging content free of errors or plagiarism. Download the Grammarly extension to get writing suggestions on Google Docs, social media, and other online platforms. The second-best online tool is Hemingway Editor, which also helps writers improve phrasing and create bold, clear content.


Word & Character Counting

WordCounter is an easy-to-use online tool for counting characters, words, and sentences. Simply copy your text and paste it into its editor, and you’ll see the numbers on the spot. It works well with Grammarly, so you can check your grammar along with the word count. WordCounter also has an auto-save option to help users access their text if the browser crashes, as well as a few other features.

Word Counter

Audio & Video Editing

Videos are perfect for keeping your audience engaged and interested, but the key step is creating high-quality visual content. Check out the best free and paid tools for creating and editing top-notch audio for your podcast audience, video voice-overs, or any other video content.

OBSAdobe Audition
LoomAdobe Premiere
iMovieFinal Cut Pro X


Graphics & Photo Editing

Photos and graphics are a simple yet effective way to convey the message and make posts more visually appealing. Aside from video editing, Canva also offers photo editing features, and it’s available in free and paid versions. 

Other free options are Lightshot, Sticker Mule, and BeFunky, while one of the most popular paid graphics editor platforms is Adobe Photoshop. If you have no experience with the software, you’ll need at least 2-3 months to perfect it, but it will be worth it.

Adobe Photoshop

You can also take advantage of stock photography websites like Unsplash, with countless beautiful images available free of charge. Just look up the subject of your next article, and you’ll probably find a cool pic for your blog post.

Content Planning Calendar

If you’re searching for an efficient management platform to organize and track your team’s work, Trello and Asana are our top picks. They offer excellent paid versions and save a lot of your time, while Hootsuite also helps you improve your marketing strategies. It offers an integrated user interface that allows you to manage all social interactions and supports platforms like Facebook and Twitter. 


Sharing, Commenting & Messaging Tools

Use one of the following content development tools to share ideas and updates with your team members or associates and ensure competent content management.

Most platforms offer free and paid versions, and our go-to choice is Slack.


SEO Tools for Website Auditing & Tracking

Search engine optimization tools play a significant role in content creation, and here are our top five picks:

These platforms will help you find easy-to-rank keywords, generate free keyword ideas, and analyze your website’s rankings and SEO health, which will improve your traffic and sales. So, they are undoubtedly worth the cost.


Securely Storing Information

Make sure all your files are backed up in a safe place and easy to share when needed. Google Drive and Dropbox are the most popular file storage/hosting services, each available as a cloud solution or app. Both allow you to store your files in the cloud, share them, or synchronize them across devices. 


How To Choose the Right Tools

When searching for content development tools, opt for those that are easy to use, suit your budget, fit the needs of your business, and encourage high-quality content development. And, if you need extra help growing your business or boosting sales, don’t hesitate to try our 14-day free trial. We offer amazing tutorials for improving your marketing strategies, attracting clients, and creating top-notch content.